Wednesday 4 March 2009


Last Rights Inc from Last Rights Inc on Vimeo.

Frank151 posted this ad for Miami clothing label Last Rights, and according to their sources the guys got in a whole load of trouble for this one.

"Apparently, the FBI, DEA, and other government officials were under the impression that they were dumping real drugs from the planes into the ocean."


What a great viral though. Shot incredibly well, great concept and really emphasizes that whole Miami hood lifestyle. Not just the massive impact drug trafficking has on the region, but the look, feel and elements incorporated into the video offers an authentic portrayal of Miami street culture. The clothing is heavy as well.

Coke Fiend



Clever Coca-Cola advert from the States. American advertisements are often very bland, cheesy, clean-cut, smiley faced, all singing and all dancing cliches. This however is a clever, dark and impressive commercial. We in the UK tend to lead the rest of the World when it comes to creative advertisements. As consumers us Brits are cynics, and see-through the "this product will change your life..." pitch. We want to be engaged between programs, and often the ads become more of a talking point in the living room than the actual show itself. Especially in comparison to the States, we have far less advertisements, and begrudge the short ad break half-way through our scheduled viewing, so we need to be entertained. Coca-Cola have certainly ticked all the boxes with this ad.